With nearly 30 years of entrepreneurship under their belts, both Reno Rollé and his wife lynn were nominated for the 2014 Ernst & Young Entrepreneur of the Year Award based on their hard work at Boku International.

Reno and Lynn have spent the last 29 years being tested across different businesses and industries. Among the many mistakes and setbacks along the way, they’ve been rewarded with valuable lessons learned.

With BoKU, Lynn and Reno Rollé have had the opportunity to make use of their experiences and apply it to their passion for wellness and nutrition.

When asked about the most important lesson they’ve learned so far, Reno replied “success is not defined by money alone but also by the positive difference you can make in the lives of others through your efforts in business.”