Reno Rollé met up with Spartan Race founder and CEO, Joe De Sena to talk about Boku Superfood, nutrient rich diets, and the role nutrition plays in challenges and success.

Reno’s own interest in nutrition began in the early 90s when his son was diagnosed with ADD. As the benefits of different super foods became apparent, they were spurred to create a blended powder of premium super foods as a mean to provide the average person with a convenient way to fulfill the nutritional needs.